Eli Pariser: The Filter Bubble

Eli Pariser talks about the potential pitfalls of personalisation in this Ted Talk - The Filter Bubble. In essence he's saying that personalisation has the ability to create an echo chamber in which we are never exposed to views that some algorithm somewhere has decided we might not like. Personally speaking, the fact that Google is no longer absolutely objective doesn't particularly phase me. But then I was weaned on post-Marxism and critical theory so I kind of dig the whole radical subjectivity thing. And the reality is that it is pretty easy to break out of this bubble. If I want ...

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Berg at the MFA

Spring Lecture Series: Matt Jones & Jack Schulze, “Immaterials” from MFA Interaction Design on Vimeo. Matt Jones and Jack Shulze from Berg talk about what they do and how they do it. You might call it digital strategy if you wanted.

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Digital Strategy Books

Someone recently asked me if there's one really good book about digital strategy. After a little thought, I explained that I didn't think there is, but mentioned a few books I really liked or found useful. You'll find an expanded version of the list below. However, before you scroll down, it's probably worth explaining a little about how I chose them. Put simply digital strategy is the process of defining how best to use digital media and platforms to further the goals of an organisation. Of course there have been people defining how best to use digital platforms for quite some time, but...

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The Future of Digital – Skive

The Future of Digital Skive's Tom Ollerton on the Future of Digital. For the TLDR crowd here's the summary. 1. Utility is key - it's easier to be repeatedly useful than repeatedly funny; 2. Social media is about much more than Facebook and Twitter; 3. Innovation isn't just about new technology; and 4. It's all about stories I agree with most of this. Indeed, I've blogged about several of Tom's examples in the past.

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Bruce Sterling on atemporality, culture and art

Sci-fi author and futurist manque Bruce Sterling, discusses art, literature, past and future at Transmediale. The first half is the most interesting, in particular the section on the impact of network culture on our grand narratives, and the parallels between digital and physical cultures.

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The problem with web campaigns

I spent a little time a couple of days ago catching up on the latest winners of the IAB creative showcase. The December winner was Monopoly City Streets from Tribal DBB. Which looks brilliant - it's some kind of multi-player version of the game played on Google Maps, and I would tell you more, but the only problem is that Monopoly City Streets has ended! In Understanding Media, McLuhan observes that when a new medium comes along people try to apply to it the rules that govern pre-existing media (I paraphrase). And while we've learned much about the nature of new digital media in the last ...

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Digital trends presentation from Mary Meeker

Mary Meeker's Internet Presentation 2009 A presentation from influential digital analyst Mary Meeker on Internet and mobile trends. The first section is background demographic and economic data, so if you want to get to straight digital stuff flip forward to p. 29. Take home points: 1. mobile Internet's going to be big (which is something I think we've all heard before, though I think this time it's true). 2. Apple iPhone and iTouch are the fastest growing hardware platform in consumer tech history, (though it's worth noting that the iPhone and...

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