Developing an MVP

When people who don’t come from a digital background ask me if there’s one book they can read to help them understand a bit more about how digital works, I usually point them in the direction of Lean Startup by Eric Ries. For those of us who had been working in digital product and service development since the early days of the commercial Internet, Lean Startup was something of a revelation. It wasn’t the usual futurist froth found in books about the digital world, but practical advice from someone who’d been there and done it. It was something we could point colleagues and clients ...

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The ooovre Minimal Viable Product: Our Six Step Process

When people who don’t come from a digital background ask me if there’s one book they can read to help them understand a bit more about how digital works, I usually point them in the direction of Lean Startup by Eric Ries. For those of us who had been working in digital product and service development since the early days of the commercial Internet, Lean Startup was something of a revelation. It wasn’t the usual futurist froth found in books about the digital world, but practical advice from someone who’d been there and done it. It was something we could point colleagues and clients ...

Read more