The Conspiracy for Good

Conspiracy for Good is a new augmented reality, transmedia, ARG from Tim Krings, the creator of Heroes. httpv://www.youtube.com/watch?v=EkGyJHoHyzk According to Conspiracy for Good's Facebook page it's stated aim is: The Conspiracy For Good is a community that strives to inspire people to come together in common causes, through a shared narrative. The end game is to change the world for the better.This community is built to be filled by your ideas and actions. There's a live event this Saturday in London. Conspiracy for Good is sponsored by Nokia and there are related games and apps ...

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The growing importance of backchannel: or why the World Cup happened on Twitter and not in South Africa

When Faris Yakob tweeted this at the beginning of the World Cup final, he articulated something I'd dimly realised a couple of weeks earlier, i.e. for significant portions of the time I was more interested in what was being said on Twitter about the World Cup than what was happening on TV (not what was being said on TV, that's a given, but the actual action). Even in pubs watching it with groups of friends, I'd have one eye on my phone to see what Twitter made of any particular incident. Of course the biggest sin in strategy/planning is to take your own behaviour as a starting point for...

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